Hamburg

Sample of Consulting Projects

• Bridge&Tunnel

  Area: Sustainable Fashion Label
  Year: 2018

  

  Founded in 2013 by Constanze Klotz and Hanna Charlotte Erhorn, Bridge&Tunnel is a sustainable fashion label from Hamburg, which brings together professional design and socially disadvantaged people. Through their label they produce socially sustainable denim products right here in Hamburg. Part of this social sustainability model involves employing women and men who have not been able to find a job for a long time as well as refugees who have only recently arrived in Germany. Additionally, to reduce their ecological footprint they only use post- and pre- consumer waste for their designs, which is being obtained from big Hamburg-based retailers. Therefore, every of their product is unique. Their collection includes fashion, accessories and interior design products. The aim of this project is to optimize Bridge & Tunnel´s sales strategy. This may include an analysis of online versus offline retail methods, cost accounting and in a broader sense also marketing strategies. The objective of this consulting project is to help Bridge&Tunnel stay profitable on the long-term allowing them to not rely solely on donations.

  "The project made it much easier to achieve our aims"

• Save Democracy

  Area: Political Organization
  Year: 2018

  

  Save Democracy is a grassroots initiative founded in 2016. The Hamburg-based organization aims to foster political participation and strengthen democratic awareness via discussions, films, and thematic campaigns. The impartial and unbiased work environment provides a great platform to start discussing current social, political, and economic problems and dilemmas, as well as policy proposals. A long-term goal is to launch several democracy-supportive projects and initiatives as well as facilitate the creation of networks that foster new ways of democratic participation. To do so, Save Democracy has decided to expand and is, therefore, looking for volunteers as well as supporters in order to offer a more diverse range of contents and formats. Consequently, the objective of this consulting project is to develop an implementable marketing strategy that would allow Save Democracy to increase its supporter base and the number of active members in the organization.

  "The project team came up with really nice ideas and proposals for modification of our existing processes. It was really helpful that the team had a fresh perspective on our foundation."

• LimeSurvey GmbH

  Area: Open Source Software
  Year: 2018

  

  LimeSurvey GmbH is a Hamburg-based software company founded in 2015. The software allows users to create and publish online surveys, collect responses, compile statistics and export data to other applications. Its social impact lies in its open source nature meaning that anyone is allowed to download, modify and use LimeSurvey for personal or business projects at no cost. LimeSurvey's impact is especially high on universities around the world, many of whom offer LimeSurvey to their students and researchers as a tool for conducting qualitative and quantitative research. An active community of IT and market-research-focused users has been built around the software. A general problem of open source projects is related to the level of engagement shown by the communities’ volunteers and supporters as the activity is not consistent throughout the year. Therefore, the social consultant's team will aim at developing a plan to help LimeSurvey’s open source community to become more active and engaged. This may include research about factors that incentivize people to be part of such projects as well as a marketing study on how to better promote open-source projects.

• Start with a Friend

  Area: Refugee Integration
  Year: 2017

  

  Start with a Friend e.V. is active in fourteen German cities and is a social organization whose aim is to help refugees integrate in our society. They help refugees by pairing them with locals to help them find a job, learn a new language and form valuable friendships. Over 30 mediators meet up with refugees and locals and match them based on their interests and needs. At this point, they have created more than a hundred pairs resulting in very interesting opportunities for both parties. Nevertheless, the program is so successful that Start with a Friend cannot meet the demand, as there is an imbalance between the number of refugees and locals who apply to participate in this program. The headquarters of Start with a Friend is in Berlin and they get some support for some central tasks like marketing or finances. Therefore there is the possibility to implement marketing ideas nationwide.

• EBC Hochschule

  Area: Education
  Year: 2017

  

  The EBC Hochschule identified a major problem in the process of integrating refugees into academic education. For some time, refugees have arrived in Hamburg, who desire to start or continue their studies but are forced to wait because they do not get accepted at an appropriate institution. In most cases, refugees do not have a sufficient level of proficiency in German, which is why it is very hard for them to enroll in programs at the public universities. Private universities, like the EBC, that offer English-speaking programs are usually fairly expensive in terms of tuition fees, which cannot be afforded by refugees. The EBC is motivated to contribute to solve this societal dilemma by establishing a scholarship program for refugees that enables them to start or continue their academic education shortly after the arrival in Germany. The objective of the consulting project is to develop an implementable concept for the structure and the funding of that program. Among other aspects, this includes collaborating with the business partners of the EBC and the refugee community in Hamburg.

• The EcoMap

  Area: Sustainable Application
  Year: 2017

  

  Founded as an Oikos project in 2014, the EcoMap’s team has created an interactive map of Hamburg, which shows sustainable restaurants and shops. It covers institutions from the food industry as well as areas like mobility, cosmetics or fashion. The project’s aim is to create and increase the awareness for the availability of sustainable products and to make sustainable consumption more comfortable through the provided information. By now, the Hamburg branch of the EcoMap has seized the initiative to further develop the EcoMap by planning a more sophisticated internet webpage and a mobile application. A common problem for student-based organizations is the unpredictable fluctuation of its volunteering members, which makes it hard to plan long in advance. These circumstances are barriers that might prevent the EcoMap from developing more professionally. Therefore, the objective of the consulting project is to develop ideas for a sustainable business model of the EcoMap enabling the independence ofstudent fluctuation and the improvement of the performance.

• ElbFaire

  Area: Sustainable Café
  Year: 2017

  

  The Café ElbFaire is not only a sustainably conscious café and meeting point but also serves as a main economic source for the Ökumenische Forum HafenCity e.V.. As such, the Ökumenische Forum is looking to make the café more economically sustainable through process and sales operation optimizations. The aim of this project is to develop creative and implementable strategies that increase the profitability of the café while preserving the locality as a place of hospitality and sustainability. This may include strategies & analysis in the areas of work processes, cost accounting, scaling measures, and communication.

• Millerntor Gallery

  Area: Water and Sanitation Projects
  Year: 2017

  

  The Millerntor Gallery by Viva con Agua Collective organizes art, music and culture festivals with diverse artists and street artists as well as cultural and educational programs that bring communities together to reflect on how we can positively influence the world. During these events artwork is offered for sale to support Viva con Agua Sankt Pauli in their efforts to ensure reasonable access to clean drinking water and basic sanitation needs. However, in many cases, not all of the artwork is sold. Some of these unsold artworks are currently being stored in a warehouse in need of a sales and distribution plan. The stored art is neither known to nor accessible to potential buyers. Therefore, the aim of the consulting project is to develop an implementable concept for the handling, marketing, and sale of this artwork. Among other aspects, the current developments in the digital art market will be considered.

  "Just lovely, professional people... everyone was delighted and thankful by your support."

• Soziago

  Area: Social Platform
  Year: 2017

  

  Soziago is an online platform that facilitates information sharing and the assessment of social facilities such as child and youth welfare services, nursing care, and other healthcare services. Soziago not only hopes to create more transparency, but also to improve quality management standards in the social service sector. Soziago therefore also wants to offer value-added assessment and customer survey information services to companies for a small fee. The database will be going live in November, initially for the Hamburg area only. In the roll-out phase, it is important for Soziago to effectively approach their target group(s). In this context, our consultants will be concerned with developing an implementable communication and marketing strategy. Additionally, the financial concept and model for their nationwide roll-out should also be considered and revised.