Welcome to 180 Degrees Consulting IIT Madras!

Please visit our new website at 180dciitmadras.org for all latest updates. At 180 Degrees Consulting IIT Madras, we connect the untapped capabilities of students from India’s premier technical institution with the unmet needs of socially conscious organizations. Our student consultants belong to diverse backgrounds including engineering, management and social sciences. We employ a very demanding selection process to recruit our consultants. Upon selection, they undergo rigorous training and expert mentorship. Finally, they spend their time studying the challenges the clients face and formulating innovative, practical and sustainable recommendations in order to help them achieve greater social impact.

If you have any questions feel free to contact us at [email protected] and follow us on Facebook, Instagram and LinkedIn to be the first to know about our recruitment in next year! If you are a student at IIT Madras and want to apply to be a part of the 180 DC Team on campus, please write to our talent management team at [email protected].

If you are a non-profit or a social enterprise and want to know more about our client engagement process and the consulting services that 180DC IIT Madras offers, please contact our Presidents, Rohit Jhunjhunwala ([email protected]) and Siddharth D P ([email protected]).


Indian Institute Of Technology, Chennai, Tamil Nadu, India

Phone: +91 9900029199, +91 9301702574

IIT Madras


Sample of Consulting Projects

  • Asha for Education

    Area: Education
    Year: 2017

    A California-based NGO with 50+ chapters around the world whose mission is to catalyze socio-economic change in India through the education of underprivileged children.

    Asha for Education’s Chennai Chapter reached out to us to solve a host of problems with Focus areas;
    i) Media and Marketing
    ii) Human Resource Acquistition
    iii) Creation of Market Linkages

    "The 180 DC IIT Madras team dealt with the challenges that we had in a concrete manner. Their consultants took the trouble to understand the problems we had and worked with us to arrive at a solution. Their recommendations provide good pointers on what we can do moving ahead."

    - Rajaraman Krishnan, Coordinator, Asha Chennai
  • TagHive

    Area: Education
    Year: 2018

    TagHive is a South Korea based edtech spinoff from Samsung. With a funding from Korea International Cooperation Agency which is the Global Development arm of government of South Korea, they are working on a low cost clicker solutions for government school students in India. The objectives of TagHive's engagement with 180DC were, among other things, to benchmark technology solutions currently being used in govt schools in India, conduct a segmented analysis of the market and come up with a list of product features suitable for every school segment. Based on our extensive recommendations, the team at TagHive developed Class Saathi which was piloted in 20 schools in Varanasi in February 2019.

    "The team at 180 DC IIT Madras came up with fresh ideas and approach and made it easier for us to achieve our aims. Our overall experience was very good and we look forward to future engagements with the team."

    - Pankaj Agarwal, CEO, TagHive
  • StreeStyle

    Area: Women Empowerment
    Year: 2019

    StreeStyle is a Mumbai-based sustainable fashion brand which works in the area of women empowerment. They train women self help groups under Mahila Arthik Vikas Mahamandal (MAVIM), a Government of Maharashtra agency and work with them to produce standardized fashion decor and accessories from pre-production waste of the fabric industry. In addition to other offline & online channels, they plan to sell at art festivals. StreeStyle reached out to us for help in following focus areas:

    1. Market expansion:- Art Festival in Milan, Italy - On-Ground Pricing recommendation, On-ground business and Customer relationship management plan
    2. Market research: - Competitor analysis, Pricing recommendation, Marketing Strategy

    “The team at 180 DC IIT Madras gave us a lot of insight for our project launch at Milan. The competitor analyses and business leads- both helped us a lot and took pressure off the team. It was a great experience- very valuable. For a social start up like ours, such collaborations are super useful. Collaborations like these are a must for the social sector to flourish.”

    - Priyanka Shah, Co-Founder, StreeStyle
  • AI4Bharat

    Area: Technology
    Year: 2020

    Founded by Mitesh Khapra and Pratyush Kumar, faculty members in the department of computer science and engineering at IIT Madras, AI4Bharat is a community of engineers, domain experts, policy makers, and academicians collaborating to build AI solutions to solve India’s problems, today.

    The platform is open to students who are mentored to solve real-world problems and accelerate AI innovation. The key areas that AI4Bharat focuses on building AI solutions for are: Agriculture, Health Care, Digital India, Smart Cities, Sustainability, Language and Culture.

    AI4Bharat reached out to us to help them with the ‘Language and Culture’ vertical with particular emphasis on developing word embeddings for Indian languages through strategic data acquisition for Natural Language Processing.

    "We needed an actionable plan given the lack of required workforce that we have for implementation. The most valuable part of the project for us was the fact that even with the immense time constraints, the 180 Degrees Consulting IIT Madras team delivered by bringing with itself the enthusiasm of the students and their ability to work hard with young eager minds. We look forward to working with them again in the future."

    - Dr. Pratyush Kumar, Co-Founder, AI4Bharat and Assistant Professor, Department of Computer Science and Engineering, IIT Madras


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