Mercy Ships

“The team of 180DC consultants have delivered consistently high quality work across the different countries and coordinated brilliantly. They have been professional and dedicated and it’s been a pleasure to work with a group of such motivated students who believe in the work of Mercy Ships”

The Challenge

Mercy Ships, an international charity that provides free medical care to people in developing countries, approached 180DC with a challenge to improve their financial sustainability by tailoring the donor experience with country-specific insights and content.

The Solutions

Our team collaborated across three countries to conduct competitor benchmarking and a gap analysis of UI/UX features, as well as develop a localised marketing strategy. Based on this analysis, we provided recommendations for search engine optimization, website design, and social media strategy to improve Mercy Ships' donor experience and increase regular donations.

The Impact

Mercy Ships was able to launch a new website across three regions in South-East Asia. Our efforts had a positive impact on the organisation's financial sustainability, donor engagement, and overall mission to provide free medical care to people in need.

Express your interest now!

Interested in working with a team of smart, driven consultants that will help you address key challenges you are facing? Explore our different services offerings, and reach out to us for a discussion - we look forward to speaking with you!

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